Indian
Institute of Plantation Management (IIPM),
Professional Certificate Programme on Tea Tasting and
Marketing (PCP-TTM) – May 2014 (Fifth Batch)
PCP-TTM 2014
Indian Institute of Plantation Management (IIPM), a
centre of Excellence and the first of its kind National Institute, was established
at the initiative of the Ministry of Commerce & Industry, Government of
India. It is co-promoted by the Commodity Boards of India, viz., Coffee Board,
Rubber Board, Tea Board, Spices Board and Plantation Industry Associations.
IIPM has been focusing in the field of plantation & associated
agri-business and commodity management education.
THE PROGRAM
Institute, proposes to launch a Professional
Certificate Programme on Tea Tasting and Marketing (PCP-TTM) under the
sponsorship of Tea Board of India, Ministry of Commerce & Industry, Govt.
of India, for tea industry personnel and public in general, in the global
academia.
This program combines the discipline of
professional tea tasting and tea marketing. The PCP-TTM has been crafted out of
an industry – academia interface, with greater focus on practical inputs to
address the emerging needs of tea industry.
The program will cover the modern principles of tea
business management, market information & techniques and practices of tea
tasting skill to prepare a dynamic group of world class professional tea
tasters with managerial capabilities.
PCP-TTM offers excellent career opportunities,
nationally and globally, in reputed tea companies, brokerages, tea buyers and
blenders, Beverage Industry as well as on the tea gardens.
Program is developed and designed by the
distinguished IIPM faculty, experts from Tea Board of India and Indian Tea industry.
COURSE
HIGHLIGHTS
The programme
will be offered by IIPM in collaboration with Tea Board of India,
Ministry of Commerce & Government of India and tea sector.
The program is
recognized by Tea Board of India, and Tea Industry, for the professional
practice of tea tasting and tea making.
The field and
factory visits are essential part of the program.
The program will
ensure the participants to upgrade their skill in tea tasting and
marketing such that their career gets propelled in right direction.
COURSE
STRUCTURE
The course structure is flexible to cater to the
needs of the participants. The program is classified into three streams based on
the background of the program participants. The classification of the program
participants are Freshers to tea industry, Experience in tea manufacturing, and
Experience in tea tasting. In all the streams, the technical, functional and marketing
aspects of tea tasting, are blended differently in order to fill the skill gaps
of the participants.
ELIGIBILITY
Graduate in any
discipline, recognized by UGC/ AIUs.
Proficiency in
written and oral communication in English is essential.
Sponsored
candidates by planters, plantation associations, Brokerages, tea
manufacturers, tea buyers, Beverage sector and blenders will be given special
consideration in eligibility norms.
Foreign Nationals
/ NRIs / PIO candidates can also apply.
COURSE
DURATION
45 days intensive
phase-I program, starting from May 2014.
PROGRAM
HIGHLIGHTS
The learning methodologies of the program include
tasting different profile of tea which produced within the country and from
major tea producing countries. The participants will get hands on experience in
tea tasting from the state of art tea tasting lab at the institute and expert
tasters from national & international tea tasting units. The institute will
also facilitate the participants to sharpen their skills on palate memory and
tea business management in real time tea business centers.
The participants will be imparted with market
information on tea, opportunities, consumption preferences, etc to develop a sense
of market driven tea tasting.
CERTIFICATION
On successful completion of the program with
eligible credits, the participants will be awarded Certificate Programme on Tea
Tasting and Marketing.
COURSE FEE
The tuition fee for the program is Rs. 65,000/- to
be paid on confirmation of the admission to the programme. This does not include
mess charges, hostel rent & electricity charges, computer charges, expenses
on books & reading material, field / industry visits and other personal
expenses.
HOW TO APPLY
For Prospectus, Application Form contact the
Admissions Office, alongwith a crossed Demand Draft for Rs.600/- (Rs.350/- for SC/ST/PH
candidates with relevant certificates) drawn in favour of “Indian Institute of
Plantation Management”, payable at Bangalore. Application form can also be
downloaded from Institute’s website and filled-in application along with fee
may be sent to:
MDP Office
Indian
Institute of Plantation Management
Jnana
Bharathi Campus, P.O. Malathalli
Bangalore -
560 056, India
Foreign Nationals, PIOs and NRI candidates can also
apply through Special Application Form available in the Institute’s website.
RESERVATION
NORMS
The reservation for SC / ST / OBC / PH candidates
is applicable as per the Government of India rules, subject to meeting the other
eligibility criteria for admission.
ADMISSION
PROCEDURE
Candidates will be selected on the basis of
psychometric test and blind (sensory) test on tea tasting.
LAST DATE
Filled in application forms should reach the Institute on or before
19th April 2014.
In
Collaboration with
Tea
Board of India,
Ministry
of Commerce & Industry,
Government
of India.
For additional information, please contact::
Programme co-ordinators:
Mr. K. Venkateswaran
Mr. K. Narendran
Phone: +91-80-23217806 / 23211716 Fax: +91-80-23212775
MDP Office:
Ph: +91- 80 - 23212647
E-mail:
Website: www.iipmb.edu.in
Application
form can also be downloaded from website link:
For details,
logon to the link:
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